3+ week, 5+ day ago   (423+ words) Reddit is starting to test a new way to consume its most popular posts: by watching or listening to them, instead of only reading them. The move is not coming out of nowhere. Reddit stories have already become a format…...

1+ mon, 1+ day ago   (333+ words) Google TV Freeplay is starting to look less like a channel guide and more like a streaming service people can actually choose from. The free, ad-supported service now supports video on demand. That means viewers are no longer limited to…...

1+ mon, 2+ day ago   (210+ words) YouTube is raising the bar for creators who want to start making money on the platform. The update reportedly will not affect creators who are already in the YouTube Partner Program. The pressure lands on new creators trying to cross…...

1+ mon, 2+ day ago   (988+ words) For decades, the formula for launching a blockbuster was relatively straightforward: spend heavily on production, then spend heavily again making sure everyone knows the movie exists. That formula is beginning to look much less reliable. Supergirl reportedly cost around $170 million…...

1+ mon, 1+ week ago   (435+ words) Snapchat is drawing a clearer line around what it wants Spotlight to be: a place for real people, not a dumping ground for AI-made video sludge. The timing matters. Snap points directly to the rise of low-quality, repetitive, AI-generated content…...

2+ mon, 1+ week ago   (208+ words) WeRSM As Tubefilter reports, the update applies to YouTube Posts, the non-video format that originally lived around the Community tab before YouTube began looking for new places to surface it. More recently, still images have started appearing inside the Shorts…...

2+ mon, 1+ week ago   (520+ words) Tubi is no longer treating creators as a nice-to-have marketing layer. It is using them as a programming strategy. That is the backdrop for what Tubi is now saying publicly: creators are not just a discovery channel. They are part…...

2+ mon, 1+ week ago   (261+ words) Movie marketing is getting harder to separate from creator culture. The press screening used to be the clean handoff: studio shows the film, critics react, audiences decide how much they care. Now, another group is sitting in the room earlier,…...

2+ mon, 1+ week ago   (219+ words) YouTube Shorts is getting a little less chaotic, and a lot more deliberate. YouTube is also adding adjustable playback speed for Shorts, with the ability to double the speed of a Short. The company says speed settings have been one…...

2+ mon, 1+ week ago   (213+ words) YouTube is giving creators a more useful way to deal with one of the messiest parts of community management: the comments. For creators with active communities, the comment section is not just feedback. It is customer support, audience research, fandom…...